The Italian Musica Leggera – meaning and associations with the media industry
Keywords:
„light“ music, media, entertainment, popular musicAbstract
The topic of the importance of the Italian Musica Leggera as part of the world popular music culture is a subject of modern musicology and the study of popular culture, media etc. The aim of the present study is to interpret the essence of the phenomenon and to analyze how and why Musica Leggera forms its specificity and becomes a mainstream and model for the development of popular music culture. The report presents the meaning of the genre and the connections of the term with similar concepts in the musically popular. The origin, the places of development and the factors for its distribution are described contributing to the deep understanding of the reasons for the influence that Musica Leggera has on the entertainment (pop/â€estradaâ€) music in Bulgaria and in other countries. The space of radio, television and the Internet are shown as means of disseminating Musica Leggera in the modern media industry, but they are also an integral part of the essence of this phenomenon, which has specific artistic merits and aesthetic functions.
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