The small steps to the big idea in advertising

Authors

  • Daniela Kadiyska New Bulgarian University

DOI:

https://doi.org/10.33919/ydcas.21.11

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Published

30.12.2021

How to Cite

Kadiyska, D. (2021). The small steps to the big idea in advertising. Yearbook of the Department of Cinema, Advertising and Show Business, 119–137. https://doi.org/10.33919/ydcas.21.11

Issue

2021: Yearbook of the Department of Cinema, Advertising and Show Business

Section

Advertisement