State and development of electronic business in tourism

  • Margarita Misheva
Keywords: tourism, e-business, e-commerce, development, information and communication technologies

Abstract

This article analyze basic characteristics, peculiarities and tendencies in the development of e-business. In the article are systematized stages and principles in the development of e-business. Based on the study of the dynamics of e-commerce in tourism, are presented specifi c recommendations for its management in tourism companies. It is argued that with the development of e-business and e-commerce, tourism companies could successfully develop a personalized e-business strategy, could select and manage customer relationship and analyze quickly business situations and forecast their development.

Published
2021-05-11
How to Cite
Misheva, M. (2021). State and development of electronic business in tourism. Leadership, Society, Strategic Visions, 427-428. Retrieved from http://ojs.nbu.bg/ojs/index.php/LSSV/article/view/483